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| Neha Agarwal with her Showstopper Kiara Advani at Lakme Fashion Week |
Mumbai, August 27, 2018 (Team Online News India): ‘Pushtaini’, inspired by the age old art of Madhubani, aims to merge Indian Art and Fashion into a cohesive approach towards innovation in surface ornamentation in Agami’s Winter-Festive 2018 collection.
An artisanal mix of the two worlds drives Agami to push their boundaries in innovation by reinventing zardozi embroidery in contemporary patterns that gives the wearer a sense of belonging to her cultural roots.The nuanced art of Madhubani takes centre stage in their new offering; often characterized by complex geometrical patterns and vivid color palettes, the paintings were traditionally done with twigs and fingers.
Designed for the modern Indian woman of today, Agami by Neha Agarwal’s latest collection aims to empower and embolden the wearer with their innovative approach to surface textures and ornamentation.